Introduction
The Social Media Coordinator at Sydney Children’s Hospitals Network creates content that helps people understand paediatric health initiatives, services and achievements. You would work with clinicians, staff, patients and families to plan and publish stories across channels including Facebook, Instagram and LinkedIn. This permanent full-time position is advertised across the Network, with Westmead and Randwick listed on the official vacancy page.
There are eight written prompts to address alongside a resume of no more than five pages. Planning how to apply for Social Media Coordinator therefore starts with gathering examples of your writing, photography, video production and editorial judgement. Each response needs to answer its own prompt, even when one project gives you evidence for several areas.
This is a useful opportunity for a content professional who can turn complex information into clear stories while working sensitively with the people involved. The application should explain how you choose an angle, adapt material for an audience and check the finished content. In a children’s health setting, thoughtful decisions about accuracy, accessibility and respectful storytelling are useful evidence of how you approach the work.
Contents
- Social Media Coordinator role snapshot
- Application requirements
- Content and storytelling evidence
- The eight written responses
- Before you submit
Social Media Coordinator role snapshot
| Organisation | The Sydney Children’s Hospitals Network |
| Location | Network; Westmead and Randwick listed |
| Classification | Health Manager Level 1 |
| Work type | Permanent full-time, 38 hours per week |
| Salary | $91,326 to $121,497 full-time equivalent base salary, plus 12% superannuation, 17.5% leave loading and salary packaging |
| Reference | REQ690792 |
| Closing date | Midnight on Sunday 20 September 2026 |
| Official vacancy | Social Media Coordinator, source job 598181 |
Application requirements for Social Media Coordinator
Prepare the following written material. The eight prompts are reproduced in the application structure section below so you can check that each part has a response.
- Resume outlining your experience, maximum 5 pages.
- Written responses to all 8 application prompts.
No response word limit is specified in the published application instructions. Check the online form for field limits before finalising your answers, and keep each response focused on the evidence requested. A portfolio upload is not listed as a required document, so describe your creative work clearly within the responses and follow any further instructions in the form.
Qualifications and eligibility
The first prompt accepts tertiary qualifications in social media or media relations, equivalent work experience, or a combination of study and work. Explain the pathway that applies to you without treating a degree as the only route. Permanent NSW Health roles require Australian citizenship or permanent residency; temporary visa holders can be considered where no suitable Australian citizen or permanent resident is identified. Check the vacancy’s additional information if this applies to your circumstances.
Candidate evidence for Social Media Coordinator at Sydney Children’s Hospitals Network
The application prompts give you a clear set of evidence areas. The recommendations below explain how to choose material relevant to this health communications role. Keep any sensitive personal information out of your examples and describe your contribution accurately.
| Requirement or capability from role | How to demonstrate it |
|---|---|
| Clear writing about complex information | Explain how you clarified a technical subject, checked the facts with an expert and produced a message the intended audience could understand. |
| Content development and editing across channels | Choose a story you adapted for several channels. Describe what changed in the length, format or emphasis and how you checked the final versions. |
| Photography, videography and creative editing | Describe the material you captured, the tools you used and the editing decisions that improved the story. Be precise about the work you completed yourself. |
| Social media trends and visual communication | Explain why a visual format suited the audience and message, including how you judged whether a trend was appropriate for the organisation. |
| Audience-focused social content | Connect a content choice with audience needs and a result. Include meaningful engagement, reach or feedback measures where you can verify them. |
| Proactive story generation and pitching | Show how you found an angle, approached the people involved and gained support to develop it into publishable content. |
| Independent work and collaboration | Describe how you organised production, obtained input from busy colleagues and adapted when a deadline, interview or approval changed. |
Example application structure for Social Media Coordinator
The application requires a resume and written responses to eight prompts. The resume has a maximum of five pages; check the online form for any response limits. The table below pairs each exact prompt with guidance on what to include.
| Application prompt | What a strong response would include |
|---|---|
| Tertiary qualifications in social media and/or media relations, equivalent work experience, or a combination of study and work experience. | State your relevant qualification or describe the equivalent experience you bring. Identify the work that built your social media or media relations skills and connect it directly to this position. |
| Advanced writing skills, with the ability to distil complex information into clear, concise and engaging key messages. | Choose a complex subject you made accessible. Explain your audience, how you decided what mattered, the checks you completed and the resulting message or audience response. |
| Extensive experience in developing, writing and editing content for diverse channels and platforms. | Use a project with several content formats. Describe your writing and editing responsibilities, how the versions differed and how you kept the message accurate across them. |
| Demonstrated high-quality photography and videography skills, and experience using professional creative editing software. | Describe a piece of visual work, including planning, capture and post-production. Name the software you actually used and explain a technical or editorial choice that improved quality. |
| Strong understanding of social media trends and the effective use of visual content to communicate key messages. | Explain a format or trend you assessed and used for a specific purpose. Show why it suited the audience, what visual choices helped the message and how you evaluated its usefulness. |
| Demonstrated experience producing audience focused content across a range of social media platforms. | Identify the audience and its needs, then explain your platform choices and content adaptations. Give a supportable result and any learning that informed later content. |
| Demonstrated experience in proactively generating and pitching social media stories. | Show where the story idea came from, how you framed the pitch and who you approached. Describe how the idea developed and what was eventually produced. |
| Proven ability to work both independently and collaboratively across diverse teams, demonstrating initiative and adaptability. | Choose a delivery challenge involving several people. Explain what you progressed independently, how you coordinated input and how you adjusted the plan while maintaining quality. |
For the experience prompts, briefly explain the context before describing your own actions and the result. Give each answer a clear purpose so that the writing example, visual production example and story pitch reveal different parts of your experience. If you reuse a project, focus each response on the particular requirement being assessed.
What the panel will want to see in your examples
- Clear ownership of the content you planned, wrote, captured or edited.
- Choices shaped by the audience and the organisation’s purpose.
- Practical checks for accuracy, accessibility and sensitive information.
- Sound judgement when working with contributors and approvals.
- Results and lessons that explain how you improved subsequent content.
Before you submit
Count all eight responses and confirm that each answers the full prompt. Check the five-page resume limit, proofread the names of channels and tools, and make sure figures or achievements are consistent across the application. Allow time to complete the form before midnight on Sunday 20 September 2026, and check the Network location arrangements with the contact person if they affect your availability.
Help with your Social Media Coordinator application
Eight responses need a clear evidence plan. Team 3Thirty can help you select examples and prepare the required documents through a Complete Government Application. Our NSW Government application examples can also help you see how to explain your contribution clearly. Check the current Social Media Coordinator vacancy before you submit.